It is a new daybreak, a brand new day and a brand new clothes line for Bethenny Frankel.

The truth star dished to E! Information on the launch of her upcoming clothes line Skinnygirl Denims at Moxy NYC in New York Metropolis on Tuesday night time and thrown by One Jeanswear Group and Skinnygirl Model.

On the bash produced at the side of Chandelier Occasions, the only star dished to E! about why she determined to take her model to the denims area, explaining, “Denims are an emotional buy and it’s a must to really feel good in them and other people really feel assured once they have the fitting match.”

“You want a pair of denims that you simply really feel snug in on an airplane, choosing your child up at college—and to have the ability to attractive and assured in a pair of denims and in addition be snug is a feat.”

The businesswoman added, “We do not need you to stroll right into a room speaking about what you do not love, we would like you to speak about what you do love.”

The forty seven-yr-previous New Yorker additionally assured followers that her RHONY women would completely be donning her Skinnygirl Denims, and that Sonja Morgan‘s already scooped up a few pairs.

“Sonja’s actually obsessive about the denims,” gushed the brunette.

Models, ONE Jeanswear Group, Bethenny Frankel, Skinnygirl Jeans

Cindy Ord/Getty Photographs for Skinnygirl Denims

And whereas the model is known as Skinnygirl, the Actual Housewives of New York star confused that her line will probably be obtainable in plus sizes.

“We’re specializing in all styles and sizes,” stated the mom of 1.

Frankel teamed up with One Jeanswear Group to create and distribute a line of denim, knit tops and jackets. The gadgets within the line, which Frankel described as “enjoyable, flirty and guilt free,” might be $one hundred or much less.  

Models, ONE Jeanswear Group, Bethenny Frankel, Skinnygirl Jeans

Cindy Ord/Getty Photographs for Skinnygirl Denims

In a press launch, Frankel stated, “I couldn’t be extra thrilled to be partnering with ONE Jeanswear Group to launch Skinnygirl Denims. For me, denim is a pure subsequent step for the Skinnygirl model and as one of many largest denim producers in North America with a 2 confirmed monitor report for fulfillment, ONE Jeanswear Group was clearly probably the most certified associate.

The assertion continued, “Skinnygirl is a frame of mind; it’s about applauding your power and feeling good about your self. It is very important me that this line is inclusive of all sizes and shapes, providing ladies premium denim matches in probably the most progressive and cozy materials, at a wise worth.”

Skinnygirl Denims comes out in August 2018.

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